The great art of the Estate Agent used to be the misleading description.
Charming might in fact mean dilapidated, studio: box room,
affordable; in the middle of a semi-derelict estate.
See more Estate Agent Euphemisms
UK law now states that if you make false or misleading statements about your property you can be sued for misrepresentation. However the art of describing a property to show it in its best light is not dead – it just requires a little more subtlety.
The best way to describe your house is to copy the way the professionals do it.
We have a useful Property Advert Writer tool. This is an online wizard we have created which can help you write your own property description by showing you a wide range of words and phrases commonly used by the professional estate agents.
You can copy these directly or use them to fire up your imagination. Try
it. You'll soon see that you don't need to be either a good writer or a
property professional to end up with a good description of your house or
Besides creating a property description you will also need to:
Provide a photo.
If you are already using an Estate Agent then it is probably easiest to use their photo.
They should be able to email it to you. Or you can easily copy it from their website (See How).
Perhaps obviously: Make your house look its best. Move the wheelie bin.
Pick a sunny day. Clean the windows. First impressions always count.
Take quite a few photos. It’s probably a good idea to have pictures of the main rooms and garden or view (if any). This website allows you to have up to four pictures.
Measure your Rooms
You’ll have to measure each room accurately – and the garden(s) and write a brief description including radiators, electricity points, windows etc.
Dull, but essential.
Make a list of the fixtures and fittings
This should include central heating, fireplaces, fitted kitchen or bathroom suites etc.
Remember these are all good potential selling points.
List of any fittings that you intend leaving – washing machines,
fridges, curtains or carpets for instance.
You can include these in the asking price or price them separately.
With your mouse, Right Click on the picture.
From the menu that opens choose "Save Picture as" (might be "Save
Image as " - or similar.
Save this into your desktop.
To paste it into your property details. Go to your account. Choose the submit photo option.
Click on the Browse button and find your desktop. Then find the picture file and highlight that.
Then click OK.
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